The experiment’s results can be monitored in our analytics hub, and then the winning variant can be adopted in order to recognize greater business value. Syte’s new Experiments Tool gives brands the opportunity to run A/B tests on their Syte settings in order to understand how rule-based changes will impact conversion rate, average order value, and average revenue per user, among other parameters. For example, when shoppers abandon their carts, the new API can auto-generate email content with Shop Similar recommendation carousels. Brands and retailers can use this new integration to turn their emails into a high-performing marketing channel based on visual AI. Syte has teamed up with Klaviyo, a global technology company that specializes in email marketing automation, to offer an out-of-the-box integration that leverages Syte’s recommendation carousels in email campaigns. This feature enables shoppers to visually refine their search and makes every image shoppable. Similar to Syte’s Discovery Button but now in a banner-like UI, the new Discovery Banner helps brands increase engagement and drive conversion uplift by displaying similar item search results in beautifully designed banners on PDPs. Shop the Collection carousels can be placed on a variety of pages, including a website’s homepage, blog posts, product detail pages (PDPs), carts and more. Shop the Collection is based on product and business data paired with Syte’s AI deep tags and custom merchandising rules and ranking strategies. Syte’s newest recommendation engine allows brands and retailers to showcase curated collections. For Syte customers using Augmented Site Search, add-to-cart can also be added to text search results. Shop the Look/Room, Frequently Bought Together, etc). Syte’s new add-to-cart feature gives brands the ability to enable quick buys directly from any Syte recommendation carousel on their website (e.g. With the busy shopping season ahead, we are excited to share a number of new features for Syte solutions that will help connect your shoppers with products they’ll love during the holidays and beyond.

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